How to Start a Clothing Brand with Blank Hoodies: A Step-by-Step Guide
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Starting a clothing brand has never been more accessible. With platforms like Shopify, Instagram, and TikTok, you can launch a brand from your apartment. But the foundation of any great apparel brand is the blank you build on. Here is how to start a clothing brand using premium blank hoodies.
Step 1: Choose Your Blanks Wisely. The blank hoodie is your canvas. Cheap blanks make your brand look cheap. Look for heavyweight options (340 GSM or higher) that hold prints well and feel premium. Blank Supply Co offers 340 GSM hoodies with no minimum order, so you can start small.
Step 2: Design Your Graphics. Keep it simple for your first drop. One strong design beats ten mediocre ones. Use Canva, Adobe Illustrator, or hire a designer on Fiverr. Make sure your design files are print-ready (300 DPI, separated colors for screen printing).
Step 3: Find a Printer. Look for local screen printers or DTG (direct to garment) services. Ask for samples before committing to a bulk order. Many printers will print on blanks you supply, which gives you control over quality.
Step 4: Price for Profit. Your hoodie cost plus printing should be under 40 percent of your retail price. If your blank costs 15 dollars and printing costs 8 dollars, your total cost is 23 dollars. Price retail at 55 to 65 dollars for healthy margins.
Step 5: Launch and Market. Start with Instagram and TikTok. Show behind-the-scenes content, your printing process, and lifestyle shots. NYC brands can pick up blanks same-day from Blank Supply Co in Manhattan or Queens.
The key is starting. Order a few blanks, print your design, photograph it, and put it online. You do not need 500 units to start. You need 5 good ones and a great Instagram page.
Shop premium 340 GSM blank hoodies at blanksupply.co. No minimum order. Nationwide shipping.